SEO Strategy Part 2 – Content Is King

I’ve written before about what search engine optimization (SEO) is in a nutshell. That was just the 10,000 foot view – in this post we’ll get a little more specific. This is the 2nd post in a 3-part series. Here are all the posts: SEO Strategy Part 1 – Site Structure...

Why Your Company Needs To Be Blogging, NOW!

Much too often I’ve heard excuses from companies about not blogging. “Who has time to blog?” they’ll say. Or, “I’m XX years old, I’m too old to learn how to blog.” Some say that no one in their company can write. Stop it. Stop the excuses, or to pick up an old phrase...

Why Your Website/Company Needs SEO

(If you need a primer on what SEO is, click here!) If you’re on the Web, you need SEO. If you have a company, you need to be on the Web. Therefore we logically conclude that if you have a company, you need SEO! :-p Look at it this way: if the only way to find a...

SEO Is Mostly About Creating Great Content

Do you want to know the secret to SEO? Many so-called experts would have you believe there’s some sort of arcane magic that only they know. That by paying them a boatload of cash, they’ll add obscure code to your website that search engines will love and your site...
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